The Datacrushers Blog

This Week at Datacrushers: March 2018 Mid-Month Update!

It’s the middle of March Madness– have you filled out your NCAA tournament bracket yet? Wait – is collegiate basketball, not your thing? Ok, basketball puns aside, let’s look at some of the exciting developments to happen thus far in March: Interesting: The $2 Billion voice-shopping market (made up of voice-activated home assistants such

By | 2018-03-27T18:06:46+00:00 March 16th, 2018|Datacrushers Update|Comments Off on This Week at Datacrushers: March 2018 Mid-Month Update!

The Future of eCommerce: AR, VR, and 5G

  In part one of the Datacrushers Guide to eCommerce Visual Marketing, we discussed the fundamental concepts of on-site marketing and branding efforts. Next, in part two, we explained off-site marketing tactics and methods. Recently, in part three, we talked about Social Media marketing. Now, in the fourth and final installment of this guide,

By | 2018-03-27T18:00:19+00:00 March 15th, 2018|Guide, Visual Marketing|Comments Off on The Future of eCommerce: AR, VR, and 5G

Social Media Marketing For eCommerce

In Part III of “The Datacrushers Guide to eCommerce Visual Marketing,” we will continue to explain off-site visual marketing tactics and methods for eCommerce Merchants, from start to finish. The focus of this section is social media and shopper engagement. So, whether you are a marketing novice or veteran, this

By | 2018-03-27T17:56:11+00:00 March 13th, 2018|Guide, Visual Marketing|Comments Off on Social Media Marketing For eCommerce

The Datacrushers Guide to eCommerce Visual Marketing: Part II

In Part II of "The Datacrushers Guide to eCommerce Visual Marketing" we will explain off-site visual marketing tactics and methods for eCommerce Merchants, from start to finish. Whether you are a marketing novice or veteran, this guide has something in it for everyone – regardless of budget or technical know-how. Everything discussed here plays

By | 2018-03-27T17:52:52+00:00 March 9th, 2018|Guide, Visual Marketing|Comments Off on The Datacrushers Guide to eCommerce Visual Marketing: Part II

The Datacrushers Guide to eCommerce Visual Marketing: Part I

In "The Datacrushers Guide to eCommerce Visual Marketing" we will explain visual marketing tactics and methods for eCommerce Merchants, from start to finish. Whether you are a marketing novice or veteran, this guide has something in it for everyone – regardless of budget or technical knowhow. Everything discussed here plays a role in the

By | 2018-03-27T17:48:49+00:00 March 7th, 2018|Guide, Visual Marketing|Comments Off on The Datacrushers Guide to eCommerce Visual Marketing: Part I

How and Why Cart-Abandonment Rates Vary by Industry

The average cart-abandonment rate is around 69%, and that is a fact. But the rate varies quite a bit depending on the product or service on offer across different industries. Which raises the question as to why exactly cart-abandonment rates vary by industry, and what can be done to reduce it on a case-by-case

By | 2018-03-27T17:43:59+00:00 February 28th, 2018|Cart-Abandonment|Comments Off on How and Why Cart-Abandonment Rates Vary by Industry

The State of Mobile (e)Commerce in 2018

At this very moment, there is a good chance you are reading this on a smartphone or tablet. There is an even better chance you used one of those devices to complete a purchase during 2017. On top of that, you are most certainly going to complete a few purchases on your mobile devices

By | 2018-03-27T17:40:19+00:00 February 26th, 2018|Affirm, Cart Abandonment, Fintech, Mobile eCommerce|Comments Off on The State of Mobile (e)Commerce in 2018

How Site Search Helps Drive Site-Wide Sales

What does site search have to do with sales? To answer this question, consider the following example. Do you remember how, back in the day, you would go shopping at the local mall? Once there, if you didn’t know where a specific store was located, you had to ASK someone where it could be

By | 2018-03-27T17:38:34+00:00 February 21st, 2018|Guide, Site Search|Comments Off on How Site Search Helps Drive Site-Wide Sales

Critical Testing Methods for Conversion Rate Optimization

In part I, we introduced the fundamental concepts of conversion rate optimization. In part II, we started talking about the critical methods to kick-start your optimization efforts. Here in part III, we will round out this guide by discussing testing, copy optimization, triggered emails, and the role they all play in your conversion rate

By | 2018-03-27T17:26:35+00:00 February 20th, 2018|Conversion Rate Optimization, Guide|Comments Off on Critical Testing Methods for Conversion Rate Optimization