JD

About Jeffrey Tower

This author has not yet filled in any details.
So far Jeffrey Tower has created 36 blog entries.

Email marketing automation

Welcome to the new generation of eCommerce email marketing automation! Datacrushers, the leading Revenue Discovery Platform for eCommerce merchants announced the launch of their full Email Marketing Automation suite. As part of the Datacrushers mission to combat eCommerce technology fragmentation by introducing and delivering a holistic Revenue Discovery Platform, our newly launched email marketing automation feature

By | 2018-04-10T19:09:03+00:00 April 10th, 2018|Uncategorized|Comments Off on Email marketing automation

10 Advanced techniques to eliminate cart abandonment

There is an old poem that goes “water, water everywhere but not a drop to drink.” In the world of eCommerce, we can use some creative license to re-imagine this line as “cart and revenue abandonment everywhere but not a sale to recover.” Aside from the fact that the line is factually incorrect, it

By | 2018-01-25T17:11:37+00:00 January 25th, 2018|Cart Abandonment, Fintech|Comments Off on 10 Advanced techniques to eliminate cart abandonment

The importance of a shoppers lifetime value and lifetime sales in eCommerce

These days, every large business has a reliance on CRM software (Customer Relationship Management) to some extent or another. CRM performs an important role in customer retention, so it’s almost a no-brainer to use it. When it comes to customer retention, there is a critical metric that not all eCommerce Merchants are familiar with

By | 2018-01-26T00:05:30+00:00 January 23rd, 2018|Cart Abandonment|Comments Off on The importance of a shoppers lifetime value and lifetime sales in eCommerce

Creating fantastic abandoned cart emails that work!

We wanted to bring you a few examples of what the ideal abandoned cart email looks like, so that you can learn how to make the most of this critical tool in your own revenue recovery efforts. For the unfamiliar, let’s start from the basics – what is an abandoned cart, and what do emails

By | 2018-01-26T00:08:13+00:00 January 18th, 2018|Cart Abandonment|Comments Off on Creating fantastic abandoned cart emails that work!

Is your strategy for combating cart-abandonment in 2018 good enough?

This is an excellent time of year to review your techniques for combatting cart and site-wide revenue abandonment. If you currently don’t have a strategy for dealing with this issue, you can use this guide to develop one. “I don’t have a cart-abandonment issue on my site, so why would I care to develop

By | 2018-01-11T16:43:12+00:00 January 11th, 2018|Cart Abandonment|Comments Off on Is your strategy for combating cart-abandonment in 2018 good enough?

The four shoppers of the eCommerce world, and one shopper you should avoid

With eCommerce, as with all things, there are consumers (shoppers). What makes eCommerce shoppers different, is that there are at least 4 different types of them. In this post, we are going to talk about these shoppers, and the best way to target them. We’ll also talk about the one shopper that you should

By | 2018-01-04T15:09:54+00:00 January 4th, 2018|Uncategorized|Comments Off on The four shoppers of the eCommerce world, and one shopper you should avoid

Using email marketing to tell your brand’s story and boost revenues

Storytelling is an underrated art form in the world of business. In fact, some may go so far as to say it has been entirely forgotten by retailers the world over. With all the hustle and bustle of instant posts via Twitter, Facebook, Snapchat and other social media platforms, it seems many people are simply

By | 2018-01-03T10:23:38+00:00 January 3rd, 2018|Cart Abandonment|Comments Off on Using email marketing to tell your brand’s story and boost revenues

Solving Shopping Cart Abandonment – il24News Interview New Years 2018

Happy New Year 2018! The holiday season is finally behind us, and eCommerce merchants and retailers the world over can finally get back into the swing of things. But it wouldn't be New Years if not for a simple statement “How do I ensure the best possible start to my 2018?” a question lingering

By | 2018-01-02T12:18:29+00:00 January 2nd, 2018|BFCM, Cart Abandonment, media|Comments Off on Solving Shopping Cart Abandonment – il24News Interview New Years 2018

Datacrushers end of month review: December 2017

December is by far the busiest month of the year for physical retailers and eCommerce merchants alike. For Datacrushers, our December was extraordinarily busy - in the best possible sense! Over the past month, we have accomplished the following:   Partnerships: Datacrushers entered into an exciting new strategic partnership with SplitIt, a New York-based

By | 2017-12-28T16:46:33+00:00 December 28th, 2017|Black Friday Cyber Monday, Cart Abandonment, media|Comments Off on Datacrushers end of month review: December 2017

In the Words of Thought Leader Hillel Fuld, Datacrushers is “The Apple of the eCommerce World”

It’s a great honor to be called “The Apple of the eCommerce World” and it’s an even bigger honor when the man bestowing that title upon us is none other than the legendary Hillel Fuld himself. Yep, that’s what he called Datacrushers – the Apple of the eCommerce world! Ok, we all know about

By | 2017-12-27T12:50:53+00:00 December 27th, 2017|Cart Abandonment, Client interview series, media|Comments Off on In the Words of Thought Leader Hillel Fuld, Datacrushers is “The Apple of the eCommerce World”