The Datacrushers Blog

This Week at Datacrushers: February 2018 Mid-Month Update!

We are now in the middle of February, and the temperature is finally starting to rise! So, what is going on now that the year is slowly heating up? Turns out the answer is “a lot of things that the team at Datacrushers would have thought improbable just a few short weeks ago” such

By | 2018-03-27T17:22:15+00:00 February 16th, 2018|Announcement, eCommerce, Fintech, Visa Innovation Confrence|Comments Off on This Week at Datacrushers: February 2018 Mid-Month Update!

Critical Methods to Kickstart Your Conversion Rate Optimization Efforts 

 In the first part of this guide, we discussed the merits of Conversion Rate Optimization (CRO). In the second part (the one you are currently reading) we are going to discuss the critical methods for kickstarting your optimization efforts. When it comes to CRO, research suggests that the best results are achieved through a

By | 2018-03-27T17:16:36+00:00 February 15th, 2018|Conversion Rate Optimization, Guide|Comments Off on Critical Methods to Kickstart Your Conversion Rate Optimization Efforts 

Say Hello to the Datacrushers Full Email Marketing Automation Suite

At the “Innovation Studio Tel-Aviv Launch and Innovation Exchange Conference” hosted by VISA (yes, that VISA) Datacrushers CEO James Oppenheim made an exciting announcement: the introduction of a Full Email Marketing Automation Suite. “As part of the Datacrushers mission to combat eCommerce technology fragmentation by introducing and delivering a holistic Revenue Discovery Platform (RDP), our

By | 2018-03-27T17:11:34+00:00 February 14th, 2018|Announcement, eCommerce, Fintech, Visa Innovation Confrence|Comments Off on Say Hello to the Datacrushers Full Email Marketing Automation Suite

A Primer on Conversion Rate Optimization  

In “The Datacrushers Guide to Conversion Rate Optimization” series, we will be presenting Best Practices as they relate to a specific topic on this subject. In turn, these guides will help ensure the success of your business going forward into 2018.  In the world of eCommerce, the conversion rate (CVR) is a lot like

By | 2018-03-27T17:05:00+00:00 February 13th, 2018|Conversion Rate Optimization, Guide, Uncategorized|Comments Off on A Primer on Conversion Rate Optimization  

42 Essential eCommerce Keywords

When it comes to the language of business - especially eCommerce -  the lexicon used truly is an animal unto itself, with dozens of terms, acronyms, and unique standards being used to describe all sorts of essential process that are unique to the digital realm. Seeing as Datacrushers is the leading eCommerce revenue discovery

By | 2018-03-27T17:02:18+00:00 February 8th, 2018|Guide|Comments Off on 42 Essential eCommerce Keywords

Up-Sell and Cross-Sell Through Email

It is a well-established fact that post-purchase emails play a major role in the off-site marketing efforts of eCommerce retailers big and small. With an average open rate of 61.7% and a 9.7% click-through-rate, it’s no wonder they are so important! In this guide, we will give you an in-depth explanation of how to

By | 2018-03-27T16:53:40+00:00 February 7th, 2018|Cross-Sell, Guide, Post-purchase email, Retention, Shopper Retention, Uncategorized, Up-sell|Comments Off on Up-Sell and Cross-Sell Through Email

5 Steps to a checkout funnel that converts: A Datacrushers mini-guide

In a letter to a young tradesman, Benjamin Franklin wrote a line that has stood the test of time “remember that Time is money.” Clearly, this founding father knew a few things about making money. If Franklin were alive today, we wouldn’t be able to write this guide because surely, he would school everyone

By | 2018-03-27T16:43:59+00:00 February 6th, 2018|Guide, UX|Comments Off on 5 Steps to a checkout funnel that converts: A Datacrushers mini-guide

The Datacrushers End of Month Update: January 2018

Now that January is over, it’s clear that 2018 is already shaping up to be an amazing year for eCommerce. How Amazing? Well consider the fact that: The Dow broke above 26,000! Our partners at Affirm raised $200,000,000! Jeff Bezos is basically the richest man on earth. “Cool story bro, but what’s going on

By | 2018-03-27T16:48:09+00:00 February 2nd, 2018|Datacrushers Update|Comments Off on The Datacrushers End of Month Update: January 2018

The Datacrushers guide to rewarding shopper loyalty  

The Datacrushers Guide to Rewarding Shopper Loyalty   Many retailers understand that the best way to ensure the success of their shopper retention efforts is to reward continued loyalty. In the first part of this series, we discussed the circle of loyalty and the role of LTV/LTS in shopper retention and acquisition. In the

By | 2018-02-01T18:15:18+00:00 February 1st, 2018|Acquisition, Guide, Loyalty, Retention, Rewards, Shopper Acquisition, Shopper Acquisition, Shopper Retention, Shopper retetion, UX|Comments Off on The Datacrushers guide to rewarding shopper loyalty  

How brands develop shopper loyalty and improve retention

As part of our “Master Guide to Shopper Retention and Acquisition” series, we will be presenting Best Practices as they relate to a specific topic on this subject. In turn, these guides will help ensure the success of your business going forward into 2018. Brand loyalty rarely happens overnight. It takes time to build

By | 2018-03-27T16:46:09+00:00 January 30th, 2018|Cart Abandonment, Fintech, Shopper Acquisition, Shopper retetion|Comments Off on How brands develop shopper loyalty and improve retention